Volume 3, 2025 – Issue 2
Strategic decision-making with AI: An ethical integration model
Abstract
The rise of big data has made decision-making more complex, necessitating the use of advanced analytics. While organizations must continually adapt to new technologies to remain competitive and sustainable, excessive dependence on these tools in strategic decision-making can lead to major obstacles that compromise their effectiveness and sustainability over time. Therefore, this paper proposes a comprehensive and conflict-theory-based model that integrates AI-driven data analysis with leaders’ intuition to support ethical Strategic Decision-Making. The suggested model aims to bridge the gap in humanizing decision-making and fostering an environment conducive to innovation. This model empowers leaders to make use of AI’s speed while maintaining ethical integrity through a structured approach to conflict resolution.
Keywords: strategic decision-making, rational approach, intuitive approach, leadership, artificial intelligence, management.
Published
2025/06/30
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Section
Research Papers
How to Cite (APA)
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About the authors
- Fatima Attar holds a Ph.D. in Psychology from Sidi Mohamed Ben Abdellah University in Morocco. Her research interests include decision-making styles, attachment, personality traits, psychological well-being, leadership, and the adaptation and validation of psychological instruments.
attarfatima1@gmail.com
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