This study examines the effectiveness of adaptive learning in higher education by conducting a case study at an Indonesian university. A mixed methods design was employed, and 326 undergraduate students from the faculty of education participated. The study found that students who were exposed to adaptive learning reported higher levels of engagement and satisfaction with their learning experience. Additionally, results showed that students who used adaptive learning had higher grades compared to those in the traditional classroom setting. The study also revealed that teachers were able to adjust their teaching methods based on the data provided by the adaptive learning system, resulting in more personalized instruction. However, the study also highlighted some challenges in implementing adaptive learning, such as the need for technical support and the need to ensure that the adaptive learning system is aligned with the curriculum. Overall, the study suggests that adaptive learning can be an effective approach to improve student performance and engagement in higher education, but it is important to address the challenges and ensure proper implementation.